Pantone 2017 Color of the Year

As the holidays approach and the year comes to an end, we anxiously await the big announcement: what will Pantone’s Color of the Year be for 2017? Well, wonder no more! On Thursday, Pantone announced “Greenery” to be the color that will be prevalent throughout fashion, design and our global culture. A color that expresses a fresh start, a return to nature and a reinvigorating energy…we are excited to see what 2017 and Pantone’s new color have in store! 

cool movie here

FALL 2016: A Unity of Strength, Confidence and Complexity

"The desire for tranquility, strength, and optimism have inspired a Fall 2016 color palette that is led by the Blue family. Along with anchoring earth tones, exuberant pops of vibrant colors also appear throughout the collections. Transcending gender, these unexpectedly vivacious colors in our Fall 2016 palette act as playful but structured departures from your more typical fall shades.

Blue skies represent constancy as they are always above us. Grays give a feeling of stability, Red tones invite confidence and warmth, while the hot Pinkish Purples and Spicy Mustard Yellows suggest a touch of the exotic."

Leatrice Eiseman

Executive Director of the Pantone Color Institute

read full report here: https://www.pantone.com/fashion-color-report-fall-2016#hero

ColorONE group is ready to help YOU

Come see our most current project samples by clicking the "work" tab above

California Closets - New Ad Campaign

Have you seen the new California Closets ad campaign? A beautiful series of lifestyle images, California Closets shows what life is like before and after adding a California Closet solution to your life. We had the pleasure of retouching and color correcting this suite of images and can’t wait to continue seeing it in publications!

Photorealistic renders vs retouching

As we continue to expand our proficiencies in post-work and image creation, our Photorealistic renders are on point! Using a combination of rendering from supplied CAD and Illustration files, as well as Photoshop for some massaging and realistic postwork, we are achieving Photorealistic greatness. Check out the photo to render comparison of our latest exploration for Oracle. Hard to tell the difference! 

See more of our rendering work here

National Park Service Centennial

Our National parks are celebrating 100 years of service this year!! While their ad campaign is spot on, sharing an appreciation for many different nature aspects you’d interact with in visiting a national park, they have stepped up their print marketing too. Check out this mashup, beautiful! All National Parks are admission free August 25-28th, so get out and find your park today!

See ad here

Fashion Retouching

We had the pleasure of working with Cecilia from Indigo Sky Creative on this fun Beauty Fashion Shoot project. ColorONE group retouched the images with Cecilia’s creative art direction.

Check out our “before” and “after” samples at this link

The child model is Laneya Grace from the San Francisco Bay area. Look out for her!

Rendering or Photography?

Depending on the material of your product, it could be a big advantage to go with renderings.
Here is why...

•flexible sharp image that can be rendered for large format
•consistent lighting and color balance - no color casting or lighting color inconsistencies
•product materials can be changed easily
•no product defect cleanups or dust cleanups postwork needed
•easier to be consistent with matching product angles and lighting on future projects
•precise masks and paths created for more simple postwork/retouching
•no need for a photo model or product unit if materials can be easily communicated
•vector art can easily be added and changed with realistic material effects
•clean, rich and photorealistic look!

Call ColorONE today to start on your next rendering project!

Can't wait to try this out...

Speck Collapsible Pocket VR Case for Smartphones

This looks super practical with a great design. Cannot wait to check it out! Way to go SPECK.

CLICK HERE TO READ MORE ABOUT THIS COOL NEW PRODUCT